A Heartfelt Thank You: Looking Back to A Year Full of Achievements, Milestones and Exciting Journey as a Distilled Spirit Brand in Bali

Thank you to our customers for following our journey and staying with us this entire time!

We are delighted to express our deepest gratitude to our valued customers, purveyors, stockists, and partners as we proudly announce that we have been honored with the national Customs Award for the highest volume sales in the traditional arak category for the second consecutive year.

This recognition serves as a testament to our commitment to crafting Bali’s finest artisanal spirits, and in this article, we’d like to just say our thank you to those who have supported us from the very beginning and followed our journey which started from a small team of four to a flourishing distillery production site in Batukaru, Bali.

Read through the blog as we reflect on our journey, express our gratitude, and further share our brand values and future aspirations with you.

A Year of Growth and Appreciation

As we accept the Customs award, we humbly acknowledge the support and loyalty of our cherished customers. Your unwavering trust and enthusiasm have been the driving force behind our success. From our humble beginnings during the COVID-19 pandemic, where we started off with a mission to create something entirely new in the distilled spirit industry of Indonesia, we have grown and learned valuable lessons along the way. This recognition from Customs not only fuels our gratitude but also motivates us to continually improve our innovations and deliver the highest quality artisanal spirits for our customers all around the globe.

Embracing the Spirit of Batukaru, Bali

Karusotju embodies the true spirit of Batukaru in Bali—capturing the mountainarea’s essence and honoring its goodness through our two products: Karu 18 and Karu 38.

Our mission is to craft the finest artisanal spirits that stand out from the rest, utilizing the traditional methods of Japanese Shochu and Indonesian Arak as our inspiration, the pure spring water and pristine distillation condition of Batukaru, and showcasing the rich cultural heritage and natural beauty of Bali’s resources in form of a serene glass of Karusotju made for the true spirits lovers at heart. With each bottle of Karu 18 and Karu 38, we aim to transport you to the fascinating and rich world of Batukaru, where our craftsmanship meets craftsmanship innovation.

Gratitude to Our Customers, Purveyors, Stockists, and Partners

We’d like to extend our sincere appreciation to our valued customers who have embraced Karusotju and made it a part of their memorable drinking experiences from the very start, and those who joined along the way as well. Your support and loyalty have been instrumental in our growth and success! We also want to thank our purveyors and partners who have played a crucial role in bringing Karusotju to a wider audience all over Indonesia. Your dedication and commitment have helped us reach new heights, and we can’t wait to explore more collaborations and serve more consumers with our craft spirits.

Commitment to Excellence

At Karusotju, excellence is at the core of everything we do. From sourcing the finest ingredients to meticulous distillation and blending processes, we spare no effort in ensuring that every bottle of Karu 18 and Karu 38 deliver an elegant drinking experience. Our commitment to quality and craftsmanship is unwavering, and we are driven to exceed expectations with each sip.

Looking Ahead

As we celebrate this milestone, we are excited to share more of Karusotju with you. We’re definitely committed to continually innovating our spirits that would captivate the senses and have exciting projects in the pipeline, including the development of unique flavor profiles and collaborations with local artisans, so stay tuned with us to find out more as we unveil these new efforts. We are dedicated to expanding our reach and introducing Karusotju to new markets, so more individuals can savor the magic of Batukaru in every sip of ice cold, pure Karusotju.

Join the Karusotju Experience

Come and be a part of the Karusotju journey if you haven’t already, where craftsmanship, tradition, and innovation intertwine to create exceptional spirits. Explore our meticulously crafted Karu 18 and Karu 38 spirits and indulge in the flavors of Batukaru at our Distillery in Tabanan, Bali. Follow us on our website and social media platforms to stay updated on our latest news, releases, and events. Your continued support allows us to pursue our vision of becoming Bali’s finest-crafted spirit and sharing our passion with the world.


The Customs Award serves as a symbol of our dedication and the collective effort of our team, customers, purveyors, and partners. Karusotju will continue to strive for excellence, delivering spirits that embody the spirit of Bali and bring joy to enthusiasts around the globe. Together, let us toast to a future filled with exciting creations and unforgettable experiences!